Itsmy.com’s Mobile Social Video is Quiet Hit

If you think mobile social video is a no-go in the U.S., you might consider Itsmy.com, which claims 2.5 million users of its personal broadcasting service worldwide, with half of them American.

The site ((http://m.itsmy.com on
your mobile phone) lets anyone with a video-enabled mobile phone create
their own mobile “TV show” for free and share it with other friends,
family or love prospects.

The company’s fixed Internet site is bare-bones and unapologetically devoid of uploading capabilities.

“We are convinced that we don’t need an Internet site for our users,” says Sabine Irrgang, COO of Munich-based GoFresh, which owns Itsmy.com. “Many are not interested, or they don’t even have a computer.”       MORE

Posted under Michael's Blog

This post was written by mikestroud on September 14, 2008

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