Amid mounting advertising pain in the TV business, CBS took a $12.5 billion third-quarter loss yesterday, and Disney is reportedly preparing cost-cutting measures that could include job cuts.

CBS’ loss came after it took a $14.1 billion charge to reflect the lower value of advertising-supported media assets.  According to the Los Angeles Times, Disney executives have been meeting this week to prepare belt-tightening measures.

The news comes two weeks after NBC Universal said it would cut $500 million in spending, or 3% of its budget, because of “unprecedented economic challenges.”

Posted under Michael's Blog

Will soft money be the next casualty of the recession?

Wisconsin legislators hyping their tax credits for film and TV production

Studios rely on tax incentives from more than 40 states (and other countries) to help cover the cost of production. There’s even an open market for those credits — similar to the derivatives that caused such a mess on Wall Street.

States like New York, Pennsylvania, Louisiana and New Mexico refund as much as 40% of the money studios spend on below-the-line workers for a movie or TV production. The money means producers can be comfortable with a lot more short-term debt, knowing they’ll be repaid.

Now the executives at big studios (and presumably indies) who take advantage of this so-called soft money are feverishly reworking their risk assessments to take into account the probability that some of that rebate money will dry up — a casualty of state governments trying to stay solvent themselves.

“There are forces within each state that are against (soft money) because they look at it as a big giveaway,” said a studio executive. “That’s only going to intensify in the current economic environment.”

Studios worry that shows already in production may see their tax credits revoked, forcing them to be moved to another location, she said. New York, hard hit by the financial meltdown is particularly worrisome since many shows are produced there, and the state has one of the most generous soft money programs. Right now, the state has committed its soft money through 2011.

“It’s all about risk assessment,” she said. “No one knows what’s going to happen.”

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The conventional wisdom that Hollywood never suffers in a recession may prove false this time.

Even if consumers flock to movie theaters, production appears likely to take a hit – especially for independents. Like elsewhere in the financial world, banks and other traditional funders of movie and TV production are cutting back on their investments until they see how the economy fares.

“Production will fall significantly,” said D. Jeffrey Andrick, Managing Director of Continental Entertainment Capital, which arranged co-financing in September for independent film

Indie "Give 'Em Hell Malone" was lucky it got funded in September, not October

starring Thomas Jane and Ving Rhimes. “Deals that looked like they might come together a certain way, that relied on a certain equity source, have been paralyzed.”

Hedge funds, a popular source of film financing recently,  are also struggling; and foreign distributors – which often help finance films by pre-committing to it – are also sitting on the sidelines, Andrick said.

Big studios aren’t likely to dramatically cut films they’ve already committed to. But look for a lot more caution if the recession deepens. And indie filmmakers, whose financing prospects are shaky at the best of times, are going to have more trouble getting films made.

So even if more consumers chill at the movies, they’ll likely have a lot less product to choose from.

Posted under Michael's Blog